When you post something new on Facebook, it’s not shown to all of the people who like your page. If every post from every page a person liked popped up on his newsfeed, then he’d be bombarded with hundreds upon hundreds of messages each day.

Instead, Facebook shows the post to a select few people, and then determines how popular your post is. When your post is popular, it gets shown to more people. Unpopular posts stop cold.

Remember, likes and shares are the only two real metrics to determine this popularity. If you buy Facebook post shares and Facebook post likes, then your posts will reach more of the people who like your page – it’s just that simple.

Reboot your reach
Facebook tries to display content from the best pages, so if your page has consistently received very few likes and very few shares on each post, then you’re not seen as a “good” page. Unfortunately, for pages like this, your natural reach will be incredibly low – some have reported natural reaches of under 1% if they lack shares and likes.

You have to do something to fix this problem if you want your future posts to reach a lot of your fans. You fix it with shares and likes. We slowly drip feed all of your Facebook post shares to your content, so it looks like your page is naturally getting more popular. Facebook will notice this, and then adjust its algorithm for your page so that your new posts get the attention that they deserve.

Post shares hit the timeline
When someone likes a Facebook post, it’s shown on the live feed in the sidebar. (This is also called the “Live Ticker”.)

That’s not bad, but post shares are even more powerful – they show up on the timeline of the person who shared it. This doesn’t guarantee that all of his friends will see that timeline post, but it does encourage extra traffic from those who do.